John Hadl, Mobile Advisor
John is currently an independent adviser and working with mobile companies and major brand marketers in the mobile marketing arena.
John is the former Managing Director of Quigley Simpson Interactive where John was responsible for leading Quigley-Simpson clients into the world of emerging communication platforms and specifically mobile marketing initiatives. John has been a pioneer in mobile since 2001 and has led many of the cutting edge US mobile initiatives to date. John and his team implemented the first ever use in the United States of a :30 second spot dedicated to driving a mobile response. Additionally, John sourced and executed on one of the first ever “pure” brand sponsorships of a mobile game in the U.S.
John has advised clients in mobile for following areas: entertainment companies, consumer package goods companies, financial institutions, pharmaceutical companies and various technology companies. Prior to Quigley Simpson, John was the Chief Strategy Officer of Enverta (a b2b market place for the consumer goods industry) and EVP of Corporate Development & Strategy for Creative Rx.